Insta love with Emmy Lou

Account Executive, and Instagram aficionado, Rebecca Giarrusso, went along to Emmy Lou Maccarthy’s (@emmylou_loves) Instagram Stories workshop last month.
The queen of Instagram stories Emmy Lou shared her top tips for creating video stories that resonate with your audience
New client: GS1 Australia

Pesel & Carr is proud to welcome new client GS1 Australia; a not-for-profit member organisation best known for providing barcodes and administering the universal GS1 system.
In addition, the standards and services that GS1 provides to its members help to improve the efficiency, safety and visibility across the supply chain. Its members span across a number of industries, from the obvious retail through to healthcare.
The appointment will see Pesel & Carr develop a digital and social strategy.
“We’re delighted to be working with GS1 Australia, to help them understand how to communicate with their members’ more effectively via social media,” said Barbara Pesel, Managing Director of Pesel & Carr.
Pesel & Carr has a long history of working with member organisations, with past and current clients including Forest & Wood Products Australia, Speech Pathology Australia, The Australian Institute of Architects, Health Informatics Society of Australia and Mortgage & Finance Association of Australia, among others.
Event wrap up: Building and Bolstering Your Brand

This morning, our Managing Director, Barbara Pesel, co-presented “Building and Bolstering Your Brand” with Alana Long from Gadens law firm. A rare opportunity, attendees received insight on creating a brand from both the legal and communications perspectives. While these departments are stereotypically known to butt heads, it is integral for them to work together to build and protect a quality brand.
#PowerToTheDreamers – VAMFF Australian Fashion Summit

Last week we attended Virgin Australia Melbourne Fashion Festival’s (VAMFF) inaugural Australian Fashion Summit. Jam-packed with influential speakers, the event was ‘created for the industry, by the industry’ and hosted by The Australian’s Fashion Editor, Glynis Traill-Nash.
Brand bolstering presentation with law firm Gadens

Pesel & Carr has teamed up with Gadens, one of Australia’s top 10 law firms, to present on “Building & Bolstering Your Brand” in Sydney and Melbourne.
Pesel & Carr supports the Boomers’ finals fight!

We can hardly contain our excitement; the Deakin Melbourne Boomers has secured home advantage for the WNBL semi-finals.